Artisan milk pastillas arranged on woven mat with soft morning light
Our story

From passion to premium pastillas.

Sugar Coat by Kay&Jam started as a dream to bring authentic Filipino milk pastillas to small businesses and entrepreneurs across Isabela and beyond.

Our beginning

From passion to pastillas Building something real

Sugar Coat by Kay&Jam started with a simple idea: make premium milk pastillas that taste authentic and reach small businesses across Isabela. What began as a personal project has grown into a reliable supply partner for entrepreneurs who demand quality and consistency.

Our Team

The people behind Sugar Coat by Kay&Jam

We're a dedicated team committed to crafting premium milk pastillas that meet the highest standards. Every batch reflects our passion for quality and service to small businesses across Isabela and beyond.

Plush doll with brown hair, silver glasses, rosy cheeks, and a brown collared shirt.

Pastillas Maker & Co-Founder

Jam

Kay brings traditional Filipino pastilla-making expertise and a passion for quality craftsmanship. Her dedication ensures every batch meets our premium standards for small business partners.

Smiling felt boy plushie wearing a black cap, leaf-patterned shirt, and a crossbody bag.

Operations & Distribution Lead

Kay

Jam manages our distribution network across Isabela and coordinates with small business partners to ensure timely, reliable delivery. His focus on logistics keeps our monthly operations running smoothly.

Partner voices

What our suppliers and partners say

Small businesses across Isabela trust Sugar Coat by Kay&Jam for reliable, quality pastillas that help them grow their own operations.

Sugar Coat by Kay&Jam delivers consistent quality every month. Their milk pastillas have become a cornerstone of our retail offering, and our customers keep coming back.

Maria Santos, store owner

Maria Santos

Store Owner, Isabela

Working with Sugar Coat has been straightforward from day one. They understand what small entrepreneurs need, and their flavors resonate with the Filipino market perfectly.

Ramon Cruz, distributor

Ramon Cruz

Distributor, Cagayan Valley

Their innovative flavors gave us the edge we needed to stand out in a competitive market. Sugar Coat by Kay&Jam listens to what retailers want and delivers.

Ana Reyes, retail manager

Ana Reyes

Retail Manager, Isabela

As a small business, we needed a supplier who got our constraints and our ambitions. Sugar Coat by Kay&Jam is that partner. Reliable, professional, and genuinely invested in our success.

Joseph Lim, restaurant owner

Joseph Lim

Restaurant Owner, Cagayan Valley

By the numbers

Growing fast, staying true

Sugar Coat by Kay&Jam builds trust through consistent quality and steady growth. We serve small business partners across the region with premium milk pastillas they rely on.

50+

Partners served

Small businesses and entrepreneurs across Isabela and beyond trust Sugar Coat by Kay&Jam for consistent supply.

5

Premium flavors

From traditional milk pastillas to innovative flavors crafted for the Filipino palate, we expand regularly.

12mo

Consistent revenue

Steady monthly output and reliable delivery keep our partners' businesses growing without interruption.

1

Dedicated maker

Sugar Coat ensures every batch meets our quality standard through hands-on craftsmanship and care.

Ready to partner with us?

Whether you're a retailer, distributor, or fellow entrepreneur, we'd love to explore how Sugar Coat by Kay&Jam can support your business growth.